Tuesday, February 27, 2024

Are you looking for a Birthday Gift Idea?


A few months back I published a book titled "Dream Big, Move Forward Inch By Inch"

You can consider this book for giving as a Gift, especially Birthday Gift, to your friends and family members. For knowing the content of this book, you can freely listen to the audio recording of this book, or buy the ebook version and then order the paperback version from Amazon for giving as a Gift.

In this book, I have included hundreds of motivational quotes from great people, shared my own thoughts about various things, and shared the key things from various TED talks. It short, this book will be really useful for improving our career and quality of life.

If you have already listened or read to this book, remember to share your reviews through the comment section of this video.

Freely listen to the Dream Big Audiobook at https://www.blog.qualitypointtech.com/2024/01/freely-listen-to-audiobook-of-dream-big.html

Buy Dream Big ebook at https://www.blog.qualitypointtech.com/p/dream-big-move-forward-inch-by-inch.html Buy Dream Big Kindle Book at https://amzn.to/3RIouxD Buy Dream Big Paperback Book at https://amzn.to/3RZb3ea Buy Dream Big Kindle Book (In India) at https://amzn.to/3S13ylw Buy Dream Big ebook (in India) at https://rajamanickam-a.myinstamojo.com/product/4958739/ebook-dream-big-move-forward-inch-by-inch-a- Buy Dream Big ebook at Gumroad https://rajamanickam.gumroad.com/l/dykgcx

Buy Dream Big mp3 file at https://rajamanickam.gumroad.com/l/zjxfx

Earn money by selling my ebooks as an affiliate https://www.blog.qualitypointtech.com/2024/02/i-am-planning-to-build-team-again-but.html


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Saturday, February 24, 2024

Beware of Google's Monopoly


In this post, I am going to write about issues related to Google's monopoly, especially in the Search and Ad industry.

Initially, I tried taking the help of Gemini to write this post. But it refused to write against Google. So, I used chatGPT to write this blog post. It is another concern, I will write about it later.

First of all, let me tell you the reason behind coming up with this blog post. Basically, I am not that much interested in writing any public awareness posts. I am writing this post because of my personal bad experience with Google.  So, it may be slightly biased. Do your own research/analysis to get the overall neutral picture. A few months back, my 14-year-old Google Adsense account was disabled without giving any warnings or specific reason. The only message provided was "Invalid traffic". My appeal explaining myself not being involved in any invalid traffic was blindly rejected without giving any clarifications. When I contacted YouTube support, they were also not helpful.  This bad incident made me realize many things that I will explain in this post.


Though I am very angry with Google for ill-treating me in recovering my Google Adsense account, I am really thankful 
to Google for making payments without any issues in the past 14 years. Thankful to Google for providing me with Gmail, YouTube channel, Docs, and other services. Even I am writing this post from Google's Blogger. By keeping these things in mind, I am trying to write this post in a balanced manner.

In the vast digital landscape, few entities wield as much influence and control as Google. From search and advertising to email and cloud storage, Google's reach extends far and wide, making it an integral part of our online experiences. However, as Google's dominance grows, so too do concerns about the implications of its monopoly power.

Google's monopolistic tendencies have become increasingly apparent in recent years, raising alarms among consumers, regulators, and competitors alike. One of the most significant areas of concern is Google's stranglehold on the search engine market. With an estimated market share of over 90% globally, Google effectively dictates what information users encounter online. This level of control over access to information raises questions about censorship, bias, and the manipulation of search results for commercial or political gain.

Moreover, Google's dominance in online advertising is equally troubling. Through its advertising platform, Google Ads, the tech giant commands a lion's share of the digital advertising market. This dominance not only stifles competition but also raises privacy concerns, as Google collects vast amounts of user data to target ads with pinpoint accuracy. The sheer volume of data Google collects gives it unprecedented insights into consumer behavior, further solidifying its position at the top of the advertising food chain.

But Google's monopoly extends beyond search and advertising. The company's suite of products and services, including Gmail, Google Maps, YouTube, and Google Drive, among others, enjoys widespread adoption and integration into daily life. While these services may offer convenience and utility, they also contribute to Google's overarching dominance and raise concerns about data privacy, security, and anticompetitive behavior.

Critics argue that Google's monopoly stifles innovation, as smaller competitors struggle to compete with the tech giant's vast resources and entrenched market position. This lack of competition could ultimately harm consumers by limiting choice, suppressing innovation, and driving up prices.

In response to mounting concerns, regulators around the world have taken aim at Google's monopoly power. Antitrust investigations and lawsuits have been launched, alleging various anti-competitive practices, including favoring its own services in search results, imposing restrictive contracts on device manufacturers, and stifling competition in digital advertising.

While Google has faced regulatory scrutiny in the past, the outcome of these latest investigations remains uncertain. Nevertheless, the growing chorus of voices calling for greater scrutiny and regulation of Google's monopoly power underscores the need for a concerted effort to promote competition, safeguard consumer choice, and protect the integrity of the digital marketplace.

In conclusion, Google's monopoly power poses significant challenges to competition, innovation, and consumer welfare. As the tech giant continues to expand its reach and influence, it is imperative that regulators, policymakers, and consumers remain vigilant and proactive in addressing the risks posed by Google's dominance. Only through concerted action can we ensure a fair, competitive, and vibrant digital ecosystem for all.

I personally realized the real danger of monopoly when I tried to find Adsense alternatives and YouTube alternatives. I put in a lot of effort and spent a lot of time searching for them. But my experience was horrible. In the case of Adsense alternatives, I shortlisted around 10 products and I implemented them one by one.  Their ad quality is very poor or payment period is very long and payment methods not supported. It raised a question like "Why we are not able to find a decent AdSense alternative?" I did more analysis to get the answer to this question. I couldn't find any valid answer. So, obviously, Google's monopoly should be the answer. If you could think of any other answer, tell them through the comments. We know Google's hunger to swallow potential competitors in the name of acquisition.  Another fact is, even if I could find some good ad network, it can not be used with my YouTube channel in which I have uploaded more than four thousand videos since 2009.  In those days YouTube team used to personally ask me about video uploading and even encouraged me to monetize my channel with AdSense, even they sent me emails asking me whether I needed a camera or any other gadgets to improve video quality. But now YouTube support is not ready to help me to sort out the AdSense issue. This much changed in the 14 years. I couldn't imagine what will happen in the coming days if Google's monopoly continues to expand. All these things made me realize the fact that I was affected by the Monopoly power of Google/YouTube without any fault from my side. I do not see it as a simple AdSense account recovery issue. It is an indication of a monopoly issue, even we can see it as a step toward slavery. Blocking all other opportunities will lead to slavery. Let me know if my understanding is wrong. The obvious evidence is, just search for "How to fill Google AdSense appeal form", and you will come to know about a large number of articles/discussions/videos that explain to you how they got their appeal approved. Mostly everyone is saying that they got their appeal approved by saying that they corrected their mistakes even if they haven't made any mistakes knowingly. Can you explain why they are saying that Google expected them to say they made some mistakes when they haven't actually made any mistakes?  

I know that writing this post is not going to correct the Monopoly issue immediately. Anyway, I am writing it as sometimes a small fire from a simple stick is enough to burn a big forest. 


Actually, I directly recommended YouTube to many people, even through writing a book. Now, I feel guilty because I fear that these recommendations may have led them to face harsh treatment from Google, and they might blame me. When I contacted YouTube about my concerns, their response was dismissive and seemed arrogant. They simply stated that they wouldn't be affected as long as the users follow the terms and conditions. This offended me because it implied that I had intentionally violated the guidelines. However, they didn't provide any specific details about the alleged violation, only stating "invalid traffic," which could potentially be generated by anyone with malicious intent.

This experience has led me to believe that their behavior might be driven by a monopolistic attitude. If Google and YouTube were truly separate entities, I wouldn't need to appeal my Google AdSense account termination. If YouTube were independent, it would offer options to monetize with other ad networks besides Google AdSense. I don't know whether breaking up Google is realistic or not, but atleast forcing regulators to address its potential monopolistic practices could prove beneficial in resolving many issues. Let me know if you have any suggestions to do it.

I have created a Change.Org petition to create awareness about Google's monopoly. You can sign the petition here and share it with others to create awareness.

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Monday, February 19, 2024

The Ultimate Guide to Choosing the Right Timesheet Software for Your Business


Time is money. That's especially true in business, where efficient time management can directly impact your bottom line. But accurately tracking employee hours, project progress, and billable time can be a complex and time-consuming task. That's where timesheet software comes in.

With a vast array of options available, choosing the right timesheet software for your business can feel overwhelming. This guide aims to simplify the process by providing you with a comprehensive framework for making an informed decision.

Step 1: Assess Your Needs

Before diving into features and pricing, take a step back and understand your specific needs. Ask yourself:

  • How many employees will be using the software?
  • Do you need basic time tracking or advanced features like project management and invoicing?
  • Do your employees work remotely or in an office environment?
  • What is your budget?
  • Do you have specific integrations you need, like payroll or accounting software?

Step 2: Explore the Features

Now that you understand your needs, let's explore the key features to consider:

  • Time tracking: This is the core functionality, ensuring accurate and effortless recording of hours worked. Look for features like automatic timers, project/task allocation, and offline functionality.
  • Reporting: Generate detailed reports to analyze employee performance, project progress, and billable time. Ensure the reports are customizable and exportable for further analysis.
  • Project management: If you manage projects, consider software with features like task management, budgeting, and collaboration tools.
  • Invoicing: Streamline your billing process by generating invoices directly from timesheet data. Look for integration with popular payment gateways.
  • Security and data privacy: Ensure the software offers robust security measures to protect sensitive employee data.

Step 3: Consider the User Experience

Remember, your employees will be using this software daily. Choose a solution with a user-friendly interface, intuitive navigation, and mobile accessibility for on-the-go tracking.

Step 4: Evaluate the Support

Reliable customer support is crucial for troubleshooting and maximizing your software's potential. Look for responsive support options like live chat, email, and phone support.

Step 5: Free Trials and Demos

Don't buy before you try! Many vendors offer free trials or demos so you can test the software with your team and ensure it fits your workflow.

Bonus Tip: Consider the Future

Think beyond your current needs. Choose a solution that can scale with your business and adapt to future changes in technology and workflow.

If you want to have your own timesheet software for an affordable price check our timesheet here.

Watch the below video to know about developing timesheet software.




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PHP developer Career opportunities suggested by Gemini


I asked Google Gemini to suggest career opportunities for PHP developer. Find below its response.

As a PHP developer, there are many exciting avenues you can explore to further your skills and career. The best direction for you depends on your current skillset, interests, and career aspirations. Here are some potential paths you could consider, along with suggestions for what to learn:

Deepen your PHP expertise:

  • Master modern PHP features: Dive into features like namespaces, closures, generators, and asynchronous programming.
  • Learn a popular PHP framework: Laravel, Symfony, and CodeIgniter are widely used and offer different strengths. Choose one based on your interests and project needs.
  • Become a security expert: Security is crucial in web development. Learn secure coding practices, penetration testing, and vulnerability management.
  • Optimize performance: Understand caching mechanisms, code profiling, and performance optimization techniques.

Expand your skillset:

  • Learn JavaScript frameworks: React, Angular, and Vue.js are in high demand for building interactive web applications.
  • Explore cloud platforms: AWS, Azure, and GCP offer cloud computing services that can enhance your development workflow.
  • Learn DevOps practices: Continuous integration/continuous delivery (CI/CD) and infrastructure automation are valuable skills for modern developers.
  • Master databases: Understand database optimization, replication, and advanced SQL queries.

Focus on a specific area:

  • E-commerce development: Learn WooCommerce or Magento, popular e-commerce platforms built with PHP.
  • API development: Build RESTful APIs and understand API design principles.
  • CMS development: Master WordPress or Drupal, popular content management systems built with PHP.
  • Data science: Combine your PHP skills with data science libraries to analyze and visualize data.

Remember:

  • Practice regularly: The best way to learn is by doing. Build projects, contribute to open-source software, and participate in coding challenges.
  • Stay updated: The technology landscape is constantly evolving. Keep up-to-date with new trends and best practices through blogs, conferences, and online courses.
  • Network with other developers: Connect with other PHP developers through online communities, meetups, and conferences. They can be a valuable source of knowledge and support.

Ultimately, the best way to decide what to learn is to reflect on your career goals and interests. Talk to other developers, research job postings, and choose a path that excites you!

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Friday, February 16, 2024

Branding, Marketing, and Sales: Understanding the Three Pillars of Business Growth


Read below Google Gemini's response to my prompt about Branding, Marketing, and Sales

While often used interchangeably, branding, marketing, and sales are distinct but interconnected aspects of a business's success. Here's a breakdown of their differences and how they work together:

Branding:

  • Focus: Creating a unique identity for your company, product, or service.
  • Goal: Establishing a strong, positive association in the minds of your target audience.
  • Key elements: Brand name, logo, messaging, values, personality, visual identity.
  • Example: Apple's brand is built on innovation, design, and user experience.

Marketing:

  • Focus: Promoting your brand and its offerings to reach your target audience.
  • Goal: Generating awareness, interest, and desire for your products or services.
  • Key elements: Advertising, content creation, social media marketing, public relations, email marketing.
  • Example: Running social media ads to promote a new product launch.

Sales:

  • Focus: Converting leads generated by marketing into paying customers.
  • Goal: Closing deals and generating revenue.
  • Key elements: Sales processes, presentations, negotiations, customer relationship management.
  • Example: A salesperson closing a deal on a software subscription after a product demo.

Comparison:

FeatureBrandingMarketingSales
FocusIdentity & perceptionAwareness & interestConversion & revenue
GoalBuild strong brand associationGenerate leads & desireClose deals & generate revenue
Key elementsLogo, messaging, valuesAdvertising, content, social mediaSales processes, presentations
ExampleApple's brand identityRunning ads for a new iPhoneClosing a sale on a subscription

Interconnectedness:

  • Strong branding informs effective marketing strategies.
  • Effective marketing generates leads for sales teams.
  • Successful sales contribute to positive brand perception.

Think of them as a three-legged stool:

  • Branding is the foundation: It defines who you are and what you stand for.
  • Marketing is the legs: It helps you reach your target audience and generate interest.
  • Sales is the seat: It's where you convert that interest into paying customers.

For a business to thrive, all three legs need to be strong and work together seamlessly.

Interesting Facts and Tips: Branding, Marketing, and Sales

Branding:

  • Fact: It takes consumers only 10 seconds to form a first impression of a brand, based primarily on visuals. (Source: University of Minnesota)
  • Tip: Craft a brand story that resonates with your target audience and connects them to your values.
  • Fact: Consistent brand messaging across all touchpoints can increase revenue by 23%. (Source: The Sale Cycle)
  • Tip: Invest in high-quality design elements like your logo, website, and packaging to build trust and professionalism.

Marketing:

  • Fact: Video content is 50 times more likely to drive organic traffic than plain text content. (Source: HubSpot)
  • Tip: Leverage data and analytics to understand your audience and tailor your marketing campaigns for better engagement.
  • Fact: User-generated content (UGC) can be 9 times more effective than branded content in influencing purchase decisions. (Source: Stackla)
  • Tip: Encourage customer reviews, testimonials, and social media engagement to build brand trust and authenticity.

Sales:

  • Fact: The average salesperson spends only 34% of their time actually selling. (Source: CSO Insights)
  • Tip: Focus on building relationships and understanding customer needs instead of just pitching your product.
  • Fact: Personalizing sales pitches to individual customers can increase conversion rates by 50%. (Source: McKinsey & Company)
  • Tip: Utilize customer data and insights to personalize your sales approach and offer solutions tailored to their needs.

Bonus:

  • Fact: Companies with strong brand loyalty see a 10x increase in customer value compared to those with weak loyalty. (Source: Temkin Group)
  • Tip: Foster customer loyalty by going beyond transactions and providing exceptional customer service experiences.

Remember, these are just a few examples. The world of branding, marketing, and sales is constantly evolving, so stay curious, experiment, and adapt your strategies to achieve your business goals.


Top 10 suggestions for aspiring entrepreneurs:

1. Find a problem that needs solving: Don't just chase trends, identify a genuine gap in the market where your product or service can make a real difference.

2. Know your target audience: Research and understand your ideal customer, their needs, desires, and pain points.

3. Validate your idea: Before diving in, test your concept with potential customers through surveys, prototypes, or pilot programs.

4. Craft a solid business plan: This document should outline your vision, strategy, marketing plan, financial projections, and operational roadmap.

5. Build a strong brand: Develop a unique identity that resonates with your target audience and differentiates you from competitors.

6. Leverage technology: Utilize digital tools and platforms to streamline operations, reach customers, and automate tasks.

7. Network and build relationships: Connect with other entrepreneurs, mentors, and potential partners for support and collaboration.

8. Be prepared for challenges: Entrepreneurship is a rollercoaster. Embrace adaptability, resilience, and a learning mindset.

9. Focus on customer experience: Prioritize excellent customer service and build strong relationships with your clientele.

10. Don't be afraid to pivot: Be open to changing your approach based on market feedback and new opportunities.

Bonus Tip: Seek professional help when needed. Consider consulting with legal, financial, or marketing experts for guidance.

Remember, these are just starting points. The most important ingredient for success is passion, dedication, and a willingness to learn and grow as an entrepreneur. Good luck on your journey!

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