This is Rajamanikam Antonimuthu from QualityPoint Technologies (QPT). Welcome to my blog.
I have around 24 years of experience in various things like web development, software testing, running a small IT company, writing/publishing/selling ebooks, flipping websites, doing digital marketing, and running blogs and YouTube channels. I can do any kind of PHP/MySQL/Javascript development effectively with high Quality. And, I understand the importance of the need for proper communication. I will do my best to understand the requirements properly, get clarifications, update the progress continuously, and deliver on time.
Contact me (rajamanickam.a@gmail.com) to hire me to develop PHP/MySQL scripts, set up WordPress with all the required things, do proper testing to keep it secure and with good performance, and do SEO, and promotions.
Apart from that I can guide you to publish/promote your ebooks and guide you to run your YouTube channel effectively. And, I can suggest the best business suitable for you based on your skill set and competition.
And, I can teach about using ChatGPT/Gemini effectively to improve your productivity and creativity.
Currently, I am charging only $6 USD per hour. If you are in India and able to pay me directly to Gpay or my Bank account, I will charge only Rs. 400 per hour as it will help me to save PayPal charges.
I have noticed that a lot of people have their own unique skills. But they don't know how to monetize their skills or they don't have enough skills needed to do the monetization.
Similarly many people think about different business ideas, but they find it difficult to make them a reality.
I used to go through various social media discussions related to people sharing their experiences of starting businesses and failing to succeed. By reading their stories, I could understand that many people are not getting enough guidance from experienced people. Actually, I too faced this difficulty and failed in my software development business. I might have avoided the failure (or at least some money loss) if I knew some simple things that I realized now.
So, I thought of sharing my experiences and suggestions through Live sessions (e.g Digital marketing, earning from YouTube, developing timesheet) on my YouTube channel. But unfortunately, my Live sessions are not attracting viewers.
Therefore, recently I decided to do paid one-on-one meetings to help people convert their ideas into online businesses.
I have been doing freelance work for many years previously. But I stopped doing them in the past few years, as I decided to put maximum effort into my YouTube channel. Now I realize that doing freelance work for a few hours daily during my free time will not affect my YouTube channel growth.
Find below my general suggestions for people interested in starting online businesses.
- Make sure that your Product/service actually helps to solve people's problems. It should be either entertaining or educational.
- Don't spend much in the initial stage. Do the scaling only after testing the market with a simple version of your product.
- Don't try to copy successful businesses. Instead, build your business based on your own skills, and market situations at the time of starting your business. Starting a business related to emerging technologies will be easy and the success rate will be high.
- Don't be greedy. If you are greedy, mostly you will be cheated by scammers.
- You need to understand the fact that succeeding in online business is not easy. You need to put in a lot of effort and withstand a lot of failures.
- You should understand that starting an online business is very easy. For example, a complete e-commerce site can be set up in a few hours without spending much. But things like doing proper testing, promotion/marketing, customer support, and maintenance of the site require a lot of effort and spending.
- Give more importance to hiring a great Team. If you can't find great Team members, it is better not to hire anyone instead of hiring some average or low-performing candidate.
If you are interested in hiring me, contact me by sending an email to rajamanickam.a@gmail.com
Let me share some details about how to start an online business. I am writing it in a very general way. Doing actual business will vary based on various factors, like your skill set, competition, resources, regulations, compliances, etc.
Once you decide to start an online business, you need to decide your product or service. Select your product/service based on your own interests and skills. If you are interested in music, you can sell your own albums or just run a YouTube channel from which you can earn money from ads, sponsors, merch, membership, affiliates, etc.
Having your own website will be an advantage for doing online business, though you can do online business through other social media websites or by using free blogging sites. Owning a website won't cost much. You need to register a domain with domain providers like Godaddy and you need to have a hosting to keep files of your website. Generally, Godaddy itself will sell hosting services. But I heard that generally domain providers are not good at hosting. So, it is better to have a hosting service from a company that is good at hosting. I have used HostGator for many years without any issues. We can easily point the domain from the domain provider to our website at the hosting provider by doing a simple DNS entry.
We need to be very careful in choosing the domain name. It should reflect our brand name, and it should be easy to remember, it shouldn't create any confusion, and it should not violate anyone's trademark.
Another important thing is the pricing of the domain name. Though the domain names won't cost much, you need to remember that we should renew them every year. Most domain providers provide huge discounts initially, but we need to pay higher prices without discounts when renewing them. So, keep this in mind when deciding to have your own website. If you are on a tight budget, you may simply start using free blogging services. In this case, you need not pay for domain and hosting, everything will be free. Actually, this blog is hosted with Blogger which is free and allows me to link my own domain.
While choosing a hosting service, they may offer various plans. Choose the plan that is more suitable for your requirements. It is better to start with a low-price plan, then we can move on to higher plans based on the necessity.
Once after buying a domain name and hosting, you can start developing your website for doing online business. One important thing is, you need to be very clear about your target audiences. It is very important from various perspectives. Even for choosing a hosting service, your target audience is important. If your target audiences are in the US and you host your website in India, the website will be loading slowly for your US audiences even though it loads quickly in India. In case, you are planning to target a global audience, it is better to use CDN services like Cloudflare which has free options also. Apart from helping to load your site quickly throughout the world, the CDNs will provide a lot of security features and performance improvement services.
We need to be very tough in keeping our websites free from hacking attacks and spammers, otherwise, our entire efforts in doing business will be spoiled.
For developing a website, I would recommend WordPress which is free, open-source, and supported by almost all of the hosting services. It is very very easy to set up a WordPress site. Maintenance and customization are also easy. We can expand the functionality of the site by adding the required plugins. A lot of free plugins are available. For example, we can set up a complete e-commerce website within a few minutes with a lot of useful features without spending any money. We have to set the plugins for handling cache to reduce the server load and improve page serving speed, set up security-related plugins, set up plugins to add analytics code, etc. But we shouldn't add unnecessary plugins.
Starting a website is easy, but bringing potential customers to the website is the real challenge. We need to do digital marketing effectively and do lead capture and follow-ups properly.
And, we need to make sure that our website is loading quickly. It should appear correctly on various devices like Desktop computers, Tablets, Mobile phones, etc. There are various free tools available to check the page loading performance and checking mobile-friendliness.
Once you are ready with your products and your website developed to sell your products, you can not expect sales immediately even though you bring your potential customers to your sites through campaigns. Because no one is going to buy from a random person. You need to have social proof or you have to establish your brand name. You can achieve it in various ways. For example, if you are selling your ebook, you first start selling through Amazon. Once after getting significant reviews and ratings you can start selling through your own website. Similarly, if you are planning to work on freelancing projects, you can first work through freelance websites till establishing a good reputation. After that, you can sell your freelancing service through your website itself.
One important approach for getting a reputation/branding is writing a lot of good quality and useful articles on your blog. Write articles related to your products and share them through various social media sites consistently, especially writing about your personal experiences related to your products, how you are developing your products, and the story behind choosing those products. Encourage people to subscribe to your free newsletter and send your articles through the newsletter. Once people are familiar with you, you can start telling them about your services or product sales through the newsletter. i-e you need to follow the proper funneling, starting from content marketing. Lead capturing is also important. People who are going through your product details may not buy it immediately. They may take some time to analyze your product and compare the price/quality/shipping/payment methods with your competitor. You have to do the lead-capturing properly to follow up with them later by offering discounts to make the sales. Lead-capturing can be done by various methods. For example, if you are selling computers, you get the email ID for sending free ebooks about various computers, their maintenance, links to download the best free software for the computers, and best practices of using computers and troubleshooting them.
Once you are ready with your products and website built with key things, like good performance, easy navigation, proper lead-capturing system, and customer support system, you can start promoting through various ways, like, SEO, Social media promotion, PPC campaigns, email campaigns, affiliate marketing, running PPC campaigns, etc.
If you are interested in hiring me to help build and run your business, contact me by sending an email to rajamanickam.a@gmail.com and you can check our products and services here.
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